What is MADE SAFE™?

The MADE SAFE™ (Made with Safe Ingredients™) seal means that a product is literally made with ingredients that are not known or suspected to cause human health harm. It’s the first certification to apply to a wide range of consumer products, so you can find it on items across store aisles.

Certified products are made without known behavioral toxins, carcinogens, developmental toxins, endocrine disruptors, fire retardants, GMOs, heavy metals, neurotoxins, pesticides, synthetic fragrances, reproductive toxins, toxic solvents, or harmful VOCs. It then goes above and beyond: Ingredients have been further examined by a chemist for bioaccumulation (builds up in our bodies), persistence (builds up in the environment), and general and aquatic toxicity.

This is revolutionary. In short, it means that for the first time you can trust that products are made without toxic chemicals known to harm our health.