2003Necessity was the mother of invention when it came to Good Clean Love. After 16 years of marriage and the birth of her fourth child, Wendy was desperate for a product that would help her to enjoy her sex life again. Painful sex and side effects from traditional OTC lubricants made her determined to find a better solution -- literally and figuratively!
2005As Love Oil sales increased, customers voiced their need for a healthy, water-based lubricant that could be used with condoms. After over a year of scientific research and several rounds of product formulations, Good Clean Love produced its first organic water-based lubricant, Almost Naked Personal Lubricant.
2010Sales of our lubricants grew exponentially as we expanded to hundreds of Kroger stores nationwide. At the same time, our ongoing donation to non-profits yielded a great victory. HIV Alliance tested our formula and found that it was iso-osmolar, which landed us participation in a $50 million dollar NIH study. We provided tens of thousands of samples for scientific research throughout the years of the study.
2013Early on, Wendy thought that many women were allergic to the petrochemical ingredients found in most OTC lubricants. However, the results from the NIH study revealed that the body's negative reaction to these lubricants wasn't caused by an allergy, but it was from the molecular weight of these lubricants. Even women who weren't experiencing painful side effects from their OTC products, were actually suffering from unseen toxic vaginal reactions. Scientists in the NIH study yielded scientific research on many personal lubricants on the market, and found that Good Clean Love personal lubricant had the closest molecular weight to the body’s natural secretions, and was deemed one of the safest lubricant in its class.
2015Good Clean Love launched the BioMatched™ Restore and Balance products. These feminine care products are scientifically formulated to work with your body, matching the pH balance, salt balance, and beneficial lactic acid levels of healthy genital conditions.
2016Good Clean Love was awarded a patent for the BioMatch™ formulation for Restore. Expanded product distribution to 20,000 stores.
2017Awarded PETA Compassionate Business Award and Oregon Entrepreneurs Network Game Changer award for our innovative, scientifically-advanced formulations and promoting non-animal testing models with the FDA.
2018Our journey continues as we look forward to launching our new ultra-sensitive BioNude personal lubricant and branded extra sensitive condoms.